WeTheUrban Magazine Premiere Issue!


I love catching up on my daily reads, so many blogs, publications and online magazines to read, I’m so inspired and even more so WeTheUrban is one of those that definitely get a thumbs up from theCool! READ MORE

The Fashion of Art: Sarah Young


Written by: Sarah Fox

Oh to be Young…

Sarah Young breezed into Starbucks last Sunday morning, hungover from only two glasses of wine the night before and severely sugar deprived: “I’m on a no-sugar diet, but the eggnog latte was calling me”. READ MORE

The Fashion of Art: Peter Marino


Written by: Sarah Fox

In honour of our friends across the pond and their recent celebration of Thanksgiving, I’m going all out for the USA and feeding you a few facts on my personal favourite American: Peter Marino – A 60 year old living depiction of Glen Hughes’ ‘Village People’ character who has firmly established himself as an internationally READ MORE

The Fashion of Art: Andrea Merlot


Written by: Sarah Fox

You could call Andrea Merlot an entrepreneur, as at only 20 years old, he is already a well-established blogger, designer and general fashion fanatic. Constantly travelling between London, Milan and Paris (be it for fun or for fashion week), it’s hard to keep track of this young, driven individual. READ MORE

Certified Cool™: UTI Mag


theCool definitely supports UK labels and designers, those emerging, up and coming, and established alike, but we also support those who definitely give it the voice it deserves, and so we started ‘Certified Cool™’ as a means of celebrating those who definitely put in the work to make sure that UK talent is celebrated! READ MORE

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