HTC x David Koma – Special Edition HTC One mini #htckoma
In time with the buzz around the London Fashion Week David Koma SS14 show, HTC team up with the Britisg fashion rising star David Koma to announce the release of the new Special Edition HTC One Mini!
The limited run of 10 handsets features unique artwork from the designer, which celebrates the concept of ‘change’ through both reflecting his previous collection and in line of his at show at London Fashion Week. They will be available for consumers to win exclusively through a creative competition which has kicked off on Twitter.
Since graduating from Central St. Martin’s College of Art in 2009, David Koma has quickly gained prominence on the international fashion scene with his striking embellishments and celebration of form. His creations have been worn by stars including Beyoncé, Lady Gaga, Rihanna and Jennifer Lawrence and his shows have become one of the most highly-anticipated events of London Fashion Week.
The HTC One mini boasts the award-winning features and design of its counterpart, the HTC One, with a slimmer build and compact 4.3” display screen. It features an Ultrapixel camera, which delivers incredible high performance in low light, making it perfect for taking catwalk pictures at Fashion Week. It also features an automatically updating Blinkfeed home screen for all the latest gossip and Facebook updates, and dual frontal stereo speakers, encased within a stylish aluminium unibody.
Speaking about the partnership, David Koma said: “The designs I’ve created for this special edition of the HTC One mini mirror the transition in style from my previous season’s collection to my upcoming one which will be presented during London Fashion Week. Pushing boundaries and exploring new techniques play a huge part in how I bring a collection together – taking part in this project has been a very exciting experience for me and an opportunity to find inspiration from working with new materials.”
A highly exclusive run of only ten handsets will be created with David’s designs. Consumers will have the opportunity to win these through a Twitter competition run by @htc_uk until the 23rd September, using the hashtag #htckoma. To stand a chance of winning, entrants must submit their own design inspired by David’s work, using any medium or material to reflect their own take on the idea of ‘change’. A grand prize of the print of the original artwork, signed by David Koma, will be awarded to one overall winner.